COVID-19: The Long Term Legacy Report

Our second edition of the COVID-19 business impact report. In this latest report we uncover the pandemic’s lasting impact on business and business decision-makers, the shift in attitudes towards the tech industry and the ongoing importance of communications during these uncertain times.

Life After Covid-19: How The Crisis Changed Tech And What To Do Next

We surveyed 450 UK business leaders across six sectors (tech, telecoms, manufacturing, health, financial services and professional services), with the goal of understanding how leaders of medium to large organisations were really feeling about the effects of Covid-19; the lasting impacts for their business and employees; and the opportunities arising from the crisis for companies and the tech industry more broadly.

We’ve identified seven key trends arising from the Covid-19 crisis and recommended how communicators and marketers can best react to them – now and in the future.

Richo - Future of Print

A new study from Ricoh Europe, conducted by Coleman Parkes, examines how new and emerging printing technologies are helping to reshape industries and open up opportunities for businesses across the continent.

The survey was conducted in May 2018 and consisted of 3,150 respondents from businesses of all sizes based in Austria, Belgium, Luxembourg, Czech Republic, Denmark, Finland, France, Germany, Hungary, Italy, the Netherlands, Norway, Poland, Portugal, Russia, Slovakia, South Africa, Spain, Sweden, Switzerland, Turkey, the UK and Ireland.

Inside the minds of business leaders 2019 - Price Bailey

An insight into the business challenges and opportunities in the SMB community.

The survey was conducted by telephone with 400 lead decision makers at owner managed firms, who are responsible for decisions on the future direction and strategy of their businesses. The firms surveyed all reported sales above £1 million. They were based in London, Hertfordshire, Essex, Norfolk, Suffolk and Cambridgeshire, and 42% of the businesses surveyed had sales over £10 million.

SI Partners’ Path to growth survey

A global analysis of the growth challenges and aspirations of marcoms agencies

SI Partners, global consultancy and M&A advisor to creative and technology businesses, commissioned this study of 600 businesses in every major national and regional marcoms market to share insight on the current state of agency growth and the challenges faced by leaders.

The research captures agencies’ common aspirations, expectations, outlook and concerns on a global level, as well as identifying particular issues and challenges they face in different regions.

Everyone's a winner - DWF UK insurance industry survey

Change. The market knows it is happening at an unprecedented rate and that more is to come. It has to respond but is it equipped to meet the challenges and exploit the opportunities that will open up?

The aim of the survey was to gain a clearer view of how insurance market participants envisage the evolution of their marketplace. The report reveals strongly held and clearly articulated views, but also apparently irreconcilable differences and some perplexing inconsistencies with widely reported trends

Deal Appeal - Stephenson Harwood

Report on domestic and international investor attitudes towards the UK as a deal-making destination.

The message from the survey of 300 executives at domestic and international investors and companies is loud and clear: the UK is an attractive deal-making destination, with many seeing it as an important location for achieving growth through capital raising and access to new products or services, innovation and talent.

Stereotypes Study - Unmistakables

Brands are embracing diversity.

We see noble attempts. ‘LGBT’ steering groups. ‘BAME’ committees. These go part of the way, but for company leaders and marketers trying to get it right, relying on broad brush segmentation and internal groups isn’t working.

That’s why we created the Stereotype Study

Signal Boosters In-Building Mobile Connectivity Report

In a study conducted by SignalBoosters.com & Coleman Parkes Research, 500 managers in retail/wholesale, hospitality, healthcare, government, and property management cited poor cellular coverage as a major problem in the office.

The path to digital transformation - Interoute (GTT)

This report looks inside the mind of British businesses and how they are embracing digital transformation while reacting to wider geo political and economic influences outside of their control.

120 decision makers took part in the survey from companies with a £200 million to £5 billion worth of turnover, based in the UK.

In response to growing political and market uncertainty, CIO’s working for British enterprises are planning for change. More than half (58%) of 120 businesses surveyed, see Britain’s exit from the EU as one of their greatest challenges for digital transformation.

Wolrd Quality Report 2017

An objective analysis on trends shaping Quality Assurance (QA) and testing. The survey was conducted by Coleman Parkes and targeted 1660 senior decision makers in large organisations across 18 markets globally.

Lloyds of London, Facing the Cyber Risk Challenge

Lloyd’s – the global centre for cyber insurance – commissioned Coleman Parkes to conduct this survey on what European businesses are doing to tackle cyber security and how they are preparing for the GDPR. The survey questioned 346 senior decision-makers at large businesses (with revenues of €250m or more) across Europe.

CA Business Impact of Digital Transformation

CA technologies commissioned this piece of thought leadership on the business impact of digital transformation. Coleman Parkes designed and conducted the global survey, and with help from our strategic partners Grist, produced this highly visual and engaging report. The survey interviewed senior business and IT decision-makers at 1,770 large enterprises in the Americas, EMEA and Asia-Pacific Japan (APJ) regions.

DLA PIPER - European Technology Index 2016

DLA Piper European Technology Index, a survey which Coleman Parkes Research has undertaken for several years that provides insights into perceptions, attitudes and trends relating to the technology industry. This year’s report is DLA's 3rd edition and is conducted with hundreds of industry executives from across Europe, exploring industry perceptions of the European Technology sector and the regulatory environment, offering current insights into key areas that guide, amongst other things, investment and financing decisions.

Kronos - The £60bn question - Is employee engagement the driver for business success?

The Workforce Institute at Kronos commissioned Coleman Parkes Research to investigate the current level of employee engagement in certain UK enterprise
companies and the impact engagement can have on business success. 500 UK companies with more than 600 employees in the Manufacturing (200), Retail (150) and Services including Transport & Logistics (150) sectors were polled using an online methodology during January and February 2016. Interviews were undertaken and controlled amongst HR Directors/managers (150), Operations/ Line of Business Managers (150) and employees (200), the last of these employees form the firms represented by the other two personas.

World Quality Report 2014/15

The seventh edition of the World Quality Report, co-sponsored by Capgemini, Sogeti and HPE, provides findings on application quality and testing trends as well as recommendations for organisations to build strong testing practices. The report is based on a global market research study conducted by Coleman Parkes Research interviewing 1,560 senior IT executives and testing leaders from 32 countries.

HP New Style of IT 2015 - Profiling IT infrastructure leaders and the lessons learned from 1200 digital leaders and laggards

This report is based on findings from a December 2014 through January 2015 survey by Coleman Parkes Research on behalf of Hewlett Packard Enterprise. Research is based on 1,206 interviews with senior IT and line-of-business (LoB) decision makers from enterprise level companies with more than 1,000 employees. The survey includes representation from the following vertical sectors: energy; financial services; manufacturing and engineering; pharmaceuticals/healthcare; professional services; public sector; retail; telecommunications, media and entertainment; and transportation. Interviews were conducted in North America, Latin America, EMEA, and Asia Pacific.

Fujitsu Financial Services 2016

This research examines how banking and insurance are evolving and the impact on consumer channels, data sharing and personalization, as well as what all this means for customer loyalty.

The ban on Huawei 5G tech and the implications for digital transformation initiatives in the UK

In this edition we discuss how the government’s decision to ban Huawei 5G tech from mobile infrastructure may impact digital transformation initiatives in the UK.

Creative thinking in the Covid-19 era

Welcome to the Coleman Parkes blog. We are a roll your sleeves up, data driven, b2b research agency that specialises in the design and execution of surveys for thought leadership and PR campaigns globally.

We have the privilege of working with some of the brightest minds in marketing, PR and advertising, from start-ups to large enterprise global players in tech, prof services, financial services and more. Regular conversations we have with our clients not only evolves our discipline as market researchers but presents an opportunity to solve a challenging issue that really matters. We’d like to share some of these challenges and how we solve them in this blog.

PMBJP - a short study of impact in Bengaluru City

The study sought to understand the impact of the PMBJP scheme in a city like Bengaluru, to understand the highlights and shortcomings of the scheme and provide useful insights to the stakeholders and was undertaken voluntarily.

PROPOSED CHANGES TO UK'S REAL ESTATE TAX REGIME DEAL UPPERCUT BLOW TO INVESTOR CONFIDENCE POST BREXIT

Latest research reveals that a predicted return in investor confidence post-Brexit will be knocked off balance, if the UK Government's proposed extension of the UK tax regime to capture gains made by non-residents is adopted, with 61% of commercial real estate investors predicting extra uncertainty to hit the market in 2018 as a result.

The Watertight Way: 5 steps to invaluable market research

A guide to developing strategic questionnaires.

UK SMB's opinion on EU Referendum

On the eve of the EU referendum, we polled 100 UK SMB business owners and Directors to find out what their reaction would be to a BREXIT and if they plan to vote REMAIN or LEAVE.

UK SMB Optimism Tracker

This is the first edition of our UK SMB Optimism Tracker. The study monitors business owner's / senior level business decision maker's optimism towards the economy and business in general. Each edition will coincide with a significant economic event to measure the impact on business owners/senior business decision maker's optimism towards the economy and their business.

UK Consumer Mobile Phone Survey

Quick snapshot looking at UK consumer's mobile phone purchase intentions for 2016.